![Agenda-setting theory](/content/images/size/w720/2024/03/newspaper-reading.jpeg)
Frame
If you want to be a leader, you have to understand people and organizations. You need to know what makes them tick — because people are customers and because systems work or fail by the people who run them. Use frames to help you think differently, to help you understand in a whole new way.
![](/content/images/size/w1200/2024/03/Frames-tag.png)